How Is Your Offer Promoted?

So you have an offer, be it a product, service or network/ multilevel marketing company.
How are people going to find or see your offer?

What you need is a “Home”, a place where:

~ people can visit   ( just like your home )

~ it has your product (s ), service or opportunity on it

~ it has all the information on it to help people make an informed decision on whether they are interested in your offer.

A “Home” helps:
~ you control your offer or brand

~ you build up trust and reputation

People are more likely to trust you, believe you, use you as a resource because they see you as being reputable. And hence more likely to click on your affiliate link or whatever it is you are offering.

~ make the path to your success easier

What is this “Home”?

This “Home” is a platform in the form of a blog or website.

In a home we have rooms. On a Blogging platform or Website we equate the varying rooms you can enter as being tabs. You can click on the tabs to get all the information you need. The tabs will vary depending on what you are offering. But usually there is an About tab where people can find out what the website or blog is all about and maybe some information about you and a contact tab where people can contact you ( just like on the phone in your home ).

The kitchen is one room in the house where there is always food and drink being prepared for daily use. I equate this room as being equivalent to the categories section in a blog or website. You can continually add blog posts to be sorted into topics or categories for easy reference …just like the pantry in am kitchen.

How Do People find This Website or Blogging Platform?

 

Yes, it is great to have a website or blog set up nicely with all the information and products / service you need with the continual addition of blog posts. But you need people to see it. The aim is to bring this Platform from the top of Mt Everest ( where virtually no one will see it ) to downtown New York ( or any huge city where heaps of people will see it ) and then to create franchises all around the world.

We do this by blogging and connecting your blog to a number of different places.

Examples of Different Places to connect your blog:

 

Instagram
Facebook

Pinterest
YouTube
LinkedIn
Twitter

Solo Ads
Banner Ads

Google+

Podcast

The idea is that you write a blog related to your offer and then put an advertisement in various places like the social media sites above directing people to read it. Interested people will take a look and perhaps look further into your blogging platform or website.

You can also join forums related to your offer and join the conversations. You can have a signature with your blog or website URL attached.

What you have to do is make sure that people can connect with you in order to build a relationship with you and to ask any questions to be better informed. This can be done with a contact me tab or a simple meassage, like: “If you like my post, please connect with me on Facebook.”

So to sum it up, a Platform or “Home” is a blog or website which has information on your offer eg product, service or opportunity. Your goal is to drive traffic to this Blog or Website in order to get people interested. And one way to do this is to write a blog and then connect it to the various places as mentioned above.If you are interested in getting more information on how toBlog Effectively and to become an authority in any niche then take a look HERE.

If you have any questions feel free to message me on facebook.